Harvest:An International Multidisciplinary and Multilingual Research Journal
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Harvest: An International Multidisciplinary and Multilingual Research Journal
E-ISSN :
2582-9866
Impact Factor: 5.4
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Volume II Special Issue VIII November 2022
Name of Author :
Dr. Anupma Sinha
Title of the paper :
Portrayal of Women (Analysing the Role of Mass Media)
Abstract:
Medias role towards women is becoming the growing concern, basically regarding participation, performance and portrayal of women, According to different feminist writers eg. Simon de Beauvoir, Kate Millet etc. Mass Media is reinforcing stereotyped images of women as secondary status, subordinate and submissive on one side and their objectification on the other side. Feminist writers in India such as Ritu Menon, Kiran Prasad also criticised the role of Mass Media towards its portrayal of women. Media in all its aspects is representing the male dominance in the society. In order to empowerment and develop women section it is essential to create a healthy environment where gender gap can be bridged. Media as a watch dog can vitally play significant role in shaping social values, attitudes, norms, perception and behaviour.
Keywords :
Portrayal, Mass Media, Revolution
DOI :
Page Number :
44-49